Here’s an example of a Yahoo! house ad for one of their Widgets — the product formerly know as “Konfabulator”:2.

Kompressor’s are out “too”:3. Coincidence?

I’d say, not bad for an internet ad. It would be cool (or creepy?) if the ad were customized on the fly based on a user’s zip code. I’m sure I have my current zip code on Yahoo! somewhere… yeah, for My Yahoo!.

Here’s the placement of the ad on the original Yahoo! News page. It was a story entitled, “_Rose Parade Gets 1st Makeover in 117 Years_”:1. Pretty general article, but so is interest in weather.

Hey, the ad caught my eye, so it must be working for some folks.

I’d kind of like Widgets if Yahoo! would only fix the Widgets’ propensity to hog all the system resources on my Windows XP box. That, and I tend to have 40 million windows open at once. It would take a major archaeological expedition just to unearth my desktop.

Dual monitors, nine applications open and 13 windows scattered about. Hey, they call it a “windowing system”:4 don’t they.

[4(Wikipedia on windowing systems)]http://en.wikipedia.org/wiki/Windowing_system

[3(Bye, bye kompressor)]http://www.autoblog.com/2004/07/28/mercedes-dumps-kompressor-engines/

[2(Zoinger on Yahoo!s purchase of Konfabulator)]http://www.zoinger.com/words/archives/2005/07/29/konfabulistic-yahoo-buys-konfabulator/

[1(Original Yahoo! News page URL)]http://news.yahoo.com/s/ap/20051228/ap_en_ot/rose_parade_revamp